Home Shows
BIA Parade of Homes
The BIA Parade of Homes has been wowing hundreds of thousands of visitors for over 67 years, via its tour of new homes featuring the latest and greatest in home design and decor. Each year, central Ohio's premier builders showcase their homes, offering Parade guests the opportunity to experience the most current trends firsthand. BIA members will continue this tradition, working to bring even more innovation to the housing industry.
Tickets
Parade
Parade BIA member tickets and Preview Party tickets are now available. Tickets must be paid for prior to pick up or mail deliveries. Please note, pick up orders at the BIA office and Will Call orders must be placed 24 hours in advance in order to be processed on time. For general public tickets please visit the Parade website, BIAParade.com.
BIA Member tickets for the Parade of Homes are $10/ticket or $9 if you purchase 20 or tickets or more.
REALTOR Tickets for the Parade of Homes are $12/ticket or $10 if you purchase 20 tickets or more.
Preview Party
The largely popular Preview Party will kick off the BIA Parade of Homes, presented by Chase, on Thursday, July 11 from 6-10 p.m., offering attendees a first look at the Parade homes in a festive evening party atmosphere.
Proceeds from the Preview Party benefit the BIA Foundation. Overseen by Foundation Executive Director Tracy Schiefferle, the BIA Foundation supports community efforts that strengthen homeownership and the local economy, including scholarships, workforce development, and affordable housing.
The $75/person tickets are now available and include pre-opening entrance to the Parade, food, adult beverages, soft drinks and parking. Ticket prices increase on Monday, July 8 to $85/person.
Marketing Opportunities
Since 1952, the BIA Parade of Homes has been the premier live home show in central Ohio, showcasing the latest in architecture, interior design, technology, outdoor living spaces, and landscaping. The Parade gives 40,000 attendees the opportunity to see the best our industry has to offer. This event is an incredible opportunity to get your company name in front of thousands of people in central Ohio and surrounding areas.
Benefits of Sponsoring:
Name/logo inclusion in all media promotion • Logo on Parade tickets • Display tent at event • Signage at event • Complimentary Preview Party, and Parade tickets • Ad on Parade website
Contact: Event Marketing Group at (614) 225-1905
Exhibiting at the Parade:
Exhibit space is full
Exhibiting at the Parade is just one of the many benefits of being a BIA Member. You must be a BIA member prior to trying to register for exhibit space. Exhibit spaces will first be offered to last year's Parade exhibitors for first right of refusal. Once the registration link opens to the entire BIA membership, it is first come first serve.
Don't miss the chance of a Display tent at event • Complimentary Preview Party and Parade tickets • Listing in Parade of Homes Planbook • Listing on Parade website
Contact: Marilyn@biahomebuilders.com
BIA Spring and Fall Tour of Homes
The BIA Tour of Homes is central Ohio’s largest OPEN HOUSE tour that attracts an invested segment of consumers who are interested in finding a NEW home.
The BIA Tour of Homes brings central Ohio’s most sought-after consumers to tour by offering a range of properties in price, location, and style; this event features something for every consumer. Properties include new homes, condos, patio homes and models offered by BIA builders.
The BIA Fall Tour will take place from 11:00 am to 5:00 pm:
Saturday & Sunday September 7 & 8
Saturday & Sunday September 14 & 15
Enter your properties to take advantage of the marketing power of central Ohio's largest open house tour.
The BIA Tour of Homes utilizes a dedicated website and app allowing builders to create an extensive company and property profile that features extensive property details through professionally taken photographs, social media and videos, and details about the properties and company.
The Tour is a well-funded marketing campaign that includes TV, radio, print, digital and social promotions. In addition, properties are showcased in the BIA Tour of Homes Guide published in the Columbus Dispatch. We differentiate marketing for condos versus single-family home segments to further help maximize promotion.
Attendees are encouraged to register to attend the tour for free and to be entered for a significant grand prize drawing to further help drive traffic.
2019 BIA Tour Of Homes Participation Agreement
Marketing Opportunities
Get your product in front of central Ohio’s prospective home buyers and renters. Become a sponsor of the BIA Tour of Homes.
Interested? Email Tracy Schiefferle at tracy@biahomebuilders.com or call (614) 891.0575, ext. 101 or Linda Winrod at Linda@biahomebuilders.com or call (614) 891.0575, ext. 103.
Advertise in the Dispatch's Tour of Homes Special Section
Show central Ohio how you can help improve their condo buying experience! Whether you specialize in financing, home decor, or even storage/moving, the Dispatch's Tour of Homes Special Section is the perfect fit for you!
Your company will be seen by more than 258,000 Columbus DMA adults! Where else can you get more bang for your marketing buck?! Add in some targeted digital impressions and your message can be even more powerful! You have to hurry though, the deadline for this section is April 4th!
If you have any questions or are looking to be in this once a year publication, reach out to Nathan Klein at 614-573-6750 or nklein@dispatch.com! Make this spring the best yet!
