Home Shows
BIA Parade of Homes
The BIA Parade of Homes has been wowing hundreds of thousands of visitors for over 67 years, via its tour of new homes featuring the latest and greatest in home design and decor. Each year, central Ohio's premier builders showcase their homes, offering Parade guests the opportunity to experience the most current trends firsthand. BIA members will continue this tradition, working to bring even more innovation to the housing industry.
Marketing Opportunities
Since 1952, the BIA Parade of Homes has been the premier live home show in central Ohio, showcasing the latest in architecture, interior design, technology, outdoor living spaces, and landscaping. The Parade gives 40,000 attendees the opportunity to see the best our industry has to offer. This event is an incredible opportunity to get your company name in front of thousands of people in central Ohio and surrounding areas.
Benefits of Sponsoring:
Name/logo inclusion in all media promotion • Logo on Parade tickets • Display tent at event • Signage at event • Complimentary Preview Party, and Parade tickets • Ad on Parade website
Contact: Event Marketing Group at (614) 225-1905
Exhibiting at the Parade:
The exhibit area is currently sold out, however we are taking a waitlist. Please fill out this form to get on the waitlist. When it asks for payment information, select pay by check as no payment is due until a space opens up and you are confirmed.
Exhibiting at the Parade is just one of the many benefits of being a BIA Member. You must be a BIA member prior to trying to register for exhibit space. Exhibit spaces will first be offered to last year's Parade exhibitors for first right of refusal. Once the registration link opens to the entire BIA membership, it is first come first serve.
Don't miss the chance of a Display tent at event • Complimentary Preview Party and Parade tickets • Listing in Parade of Homes Planbook • Listing on Parade website
Contact: Marilyn@biahomebuilders.com
BIA Spring and Fall Tour of Homes
The BIA Tour of Homes is central Ohio’s largest OPEN HOUSE tour that attracts an invested segment of consumers who are interested in finding a NEW home.
The BIA Tour of Homes brings central Ohio’s most sought-after consumers to tour by offering a range of properties in price, location, and style; this event features something for every consumer. Properties include new homes, condos, patio homes and models offered by BIA builders.
The BIA Spring Tour will take place from 11:00 am to 5:00 pm:
Saturday & Sunday April 27 & 28
Saturday & Sunday May 4 & 5
Realtor Preview - Friday, April 26 from 9:00 am to Noon
Enter your properties to take advantage of the marketing power of central Ohio's largest open house tour.
The BIA Tour of Homes utilizes a dedicated website and app allowing builders to create an extensive company and property profile that features extensive property details through professionally taken photographs, social media and videos, and details about the properties and company.
The Tour is a well-funded marketing campaign that includes TV, radio, print, digital and social promotions. In addition, properties are showcased in the BIA Tour of Homes Guide published on Saturday, April 27 in the Columbus Dispatch. We differentiate marketing for condos versus single-family home segments to further help maximize promotion.
Attendees are encouraged to register to attend the tour for free and to be entered for a significant grand prize drawing to further help drive traffic.
2019 BIA Tour Of Homes Participation Agreement
Marketing Opportunities
Get your product in front of central Ohio’s prospective home buyers and renters. Become a sponsor of the BIA Tour of Homes.
Interested? Email Tracy Schiefferle at tracy@biahomebuilders.com or call (614) 891.0575, ext. 101 or Linda Winrod at Linda@biahomebuilders.com or call (614) 891.0575, ext. 103.
Advertise in the Dispatch's Tour of Homes Special Section
Show central Ohio how you can help improve their condo buying experience! Whether you specialize in financing, home decor, or even storage/moving, the Dispatch's Spring Tour of Homes Special Section is the perfect fit for you!
With a publication date of April 27, your company will be seen by more than 258,000 Columbus DMA adults! Where else can you get more bang for your marketing buck?! Add in some targeted digital impressions and your message can be even more powerful! You have to hurry though, the deadline for this section is April 4th!
If you have any questions or are looking to be in this once a year publication, reach out to Nathan Klein at 614-573-6750 or nklein@dispatch.com! Make this spring the best yet!
